Our favorite week of the year is coming up quick, and we’ve got lots to prepare for as we get ready for a heavy 2014 SXSW:

- Don’t miss the return of the Bonfire Sessions with our 2014 kick-off at Cheer Up Charlies on Wednesday 3/12 at 8:30 pm. We’ll have sets from Kurt Vile, Cloud Nothings, The Orwells, and Gardens & Villa along with frosty beverages and plenty of chances to score yourself a new JanSport pack. The event is 21+ and you MUST RSVP to attend. RSVP here.

- We’ll be hosting our 6th annual Official Day Party with Sonicbids at Maggie Mae’s on Friday, 3/14 from noon until 6pm. The showcase will feature a set from our 2014 Battle of the Bands winner’s White Like Fire along with 11 other awesome emerging artists including Cultfever, Miniature Tigers, The Griswolds, and Team Me. RSVP here.

- Keep an eye out for our Official JanSport Artists Right Packs. We’re giving away 2,000 of these babies to official festival artists (ARTISTS- get ‘em while they’re hot and make sure to pick them up at the artists gifting lounge in the convention center while supplies last!) For you non-artists out there, snap a picture of an artist pack out in the wild in Austin, post to Twitter and tag #jansport. We’ll randomly select 5 winners to hook up with JanSport gear through the week.